公关品牌宣传经理

职位描述

职<span class="FftTakdXPd">BOSS直聘</span>位描述： 1. **Media Relations 媒体关系<span class="wpJFscsK">直聘</span>管理** - Develop and maintain strong relationships with key media in automotive, technology, and business sectors across China and globally. 建立并维护与中国及全球汽车、科技及商业领域核心媒体的稳固关系。 - Plan and execute media activities, including interviews, press conferences, and media tours. 策划并执行媒体活动，包括采访、新闻发布会和媒体试驾。 2. **Communication Planning 传播策划** - Create and implement integrated PR campaigns and content strategies to promote UIG’s technology, products and brand story. 制定并执⾏整合传播活动及内容策略，宣传 UIG 的技术、产品与品牌故事。 3. **Public Opinion &amp; Industry Trend 舆情与⾏业趋势洞察** - Monitor public opinion and industry trends; provide early warnings and develop solutions for potential issues. 监测舆情与⾏业动态，及时预警并提出解决方案。 - Lead any relevant PR and IR projects, such as press conference, media events, executive interviews or investor workshops, including supplier management and coordination. 主导各种相关的公关及投资者关系类型的活动，比如新闻发布会，媒体见⾯会，高管采访或投资路演等，及相关供应商管理。 任职资格： 1. **Experience 行业经验**：Over 3 years of PR experience in Semiconductor, automotive, industrial machinery, consumables or technology industries. 5 年以上半导体、汽车制造、工业设备，工业耗材或科技行业公关传播经验。 2. **Media Network 媒体资源**：Established and broad media relationships; familiar with communication mechanisms in China and global markets. 拥有广泛媒体资源，熟悉中国及全球媒体沟通与合作机制。 3. **Strategic &amp; Creative Thinking 策略与创意思维**：Agile thinker with excellent topic planning skills; able to propose and execute innovative campaigns. 思维灵活，具备出色的话题策划能力，能提出创意策划并推进落地。 4. **Personal Attributes 个人特质**：Strong drive and eager to grow personally in a fast-paced environment. 自驱力强，渴望在快速发展环境中实现个人价值。 5. **English Skill is a plus. 英语能力加分项

任职要求

• 学历要求：本科
• 经验要求：3-5年经验
• 工作性质：全职